Maximising London Ad Week: How Interlink Engaged Clients with a High Impact Reception

To capitalise on the momentum of London Ad Week, Interlink partnered with us to design and deliver a high-impact post-show networking reception. The objective was clear: create a refined, engaging environment where clients and industry leaders could connect, strengthen relationships, and deepen Interlink’s presence in the UK market.
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The Challenge
London Ad Week is a fast-paced, high-density event, with attendees moving between talks, panels, and meetings. Interlink needed:
- A convenient, premium venue within walking distance
- A seamless transition from conference to networking
- An experience that felt intentional, branded, and memorable
- Full operational support to ensure flawless delivery
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Our Approach
1. Strategic Venue Sourcing
We secured the Pavilion Room at Jamie Oliver, Catherine Street—a private, high-quality event space located just a short stroll from the main London Ad Week activity.
The venue offered:
- An exclusive and intimate setting for meaningful conversations
- A strong hospitality reputation aligned with Interlink’s brand
- Logistical ease for post-event foot traffic
2. End-to-End Event Planning
We worked closely with both Interlink’s internal team and the venue’s operations staff to coordinate every detail, including:
- Spatial layout and flow to encourage natural networking
- Food & beverage curation, ensuring quality and variety suited to a professional audience
- Run-of-show planning, aligning guest arrival with the close of London Ad Week sessions
- Brand integration, maintaining a cohesive and polished presence throughout
3. On-Site Event Management
Our team provided full on-site support, overseeing:
- Guest arrival and experience
- Venue coordination and timing
- F&B service execution
- Real-time adjustments to maintain flow and atmosphere
This ensured Interlink could focus entirely on engaging with their clients and partners.
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The Outcome
The event successfully delivered on all core objectives:
- Strengthened client relationships through high-quality, face-to-face engagement
- Expanded industry connections in a relaxed, premium environment
- Enhanced Interlink’s brand presence within the UK market
- Created a memorable extension of London Ad Week, rather than just another after-event
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Key Takeaways
- Proximity and timing are critical when designing satellite events around major industry moments
- The right venue elevates both brand perception and attendee experience
- Seamless execution enables clients to focus on what matters most: relationships
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Let’s Create Your Next Client Experience
Are you looking for fresh ways to engage your clients around key industry moments, campaigns, or product launches?
We specialise in turning opportunities like London Ad Week into meaningful, relationship-driven experiences.
Get in touch with our team and let’s start planning your next event.
Let’s start planning.






